Perfect Order Fulfillment (seven R’s, 7 Rights of Fulfillment)

As outlined in a prior post, Perfect Order Fulfillment is a SCOR® measure of how reliably a company can fulfill a perfect order.

APICS Dictionary, 15th edition, defines Perfect Order Fulfillment as:

‘a measure of an organization’s ability to deliver a perfect order’

Perfect Order is defined as:

‘An order which the “seven R’s” are satisfied: the right product, the eight quantity, the right condition, the right place, the right time, the right customer, the right cost.’

In short, Perfect Order Fulfillment is the percentage of orders meeting delivery performance with complete and accurate documentation and no delivery damage or defects.

Warehousing Education and Research Council (WRC) narrowed down the Perfect Order Fulfillment metric to four components.

  • Complete;
  • On time;
  • Damage free;
  • With the correct documentation and invoicing.

Click here to read how WERC calculates Perfect Order Fulfillment.

Through 2015 WERC reported the following for Perfect Order achievement:

  • Best in Class: >=99.13%
  • Bottom Performers: <85.7%
  • Median: 97.2%

Tillman, J. M., K. Manrodt, and D. Williams. (2016). DC Measures Study. WERCWatch. Oak Brook, IL. Warehousing Education and Research Council. 

Once you know your current state Perfect Order metric you can begin to make continuous improvement changes to improve your performance and supply chain reliability. Click here to learn about steps you can take to improve your Perfect Order metric.

 For the CLTD and/or CSCP student it is important to understand Perfect Order Fulfillment, the Perfect Order and specifically the 7 rights of fulfillment.

To help remember the 7 rights of fulfillment you may consider this memory jogger:


  1. Think about the 4 P’s of marketing:
    1. Remember SCOR® is not concerned with Sales and Marketing (Promotion).
    2. Cost can be synonymous with Price
  2. 2 C’s,
    1. Everything revolves around the Customer
    2. The order needs to Arrive in the right Condition
  3. As an APICS friend, you are familiar with Total Quality (TQ). For the Perfect Order:
    1. Time
    2. Quantity
  • Product
  • Price (Cost)
  • Place
  • Customer
  • Condition
  • Time
  • Quantity